Monster Cable for Life Program
New York, August 1, 2007 - Monster, the world’s leading manufacturer of high-end cables, accessories and power-conditioning products, has just announced that it will offer a new “Cable for Life” upgrade program on select upcoming Monster® Advanced HDMI® cables, including the new Monster Cable 1000HD.
These cables will be shipping in mid September. If a cable, offered with the Cable For Life program, ever fails to support a component incorporating future generations of HDMI, Monster will replace the cable at no charge (for complete details, please visit www.monstercable.com).
Cables developed in the past are adequate for today’s technology, but not tomorrow’s. Even Monster’s current cables are good for TrueHD and 1080p, but not for future120 Hz displays. They will not meet the needs of tomorrow. But Monster’s new cables are designed for “Higher Definition - full HD and beyond.”
“Monster is proud to announce the “Cable for Life” Program,” said Noel Lee, The Head Monster. “Monster Cable is the only company to offer an HDMI performance guarantee of this kind, so your customers have total confidence in their HDMI cable purchase and maximize the performance of their HD components now and in the future."
“HDMI cable connectivity standards have evolved to meet ever-changing improvements in source and display technology," continued Lee. "Monster has designed the most advanced HDMI cables to meet and exceed these standards, but also certifies the performance of select HDMI cables for future generations of products.”
The “Cable for Life” upgrade program is available for the Home Theater ome Ultra 1000, M Series M1000HD and Monster Cable 1000HD cables. Monster estimates that these cables will meet and exceed all HDMI performance requirements for at least three to five years in the future.
For more information about Monster Cable, please visit MonsterCable.com
Monster, under its Monster Cable® brand, is the world's leading manufacturer of connectivity solutions for high performance audio, video, car audio, computer, console and computer gaming, professional audio and sound reinforcement. Monster, under its Monster Power® brand, is also the leading manufacturer of high performance AC power line conditioning and protection products for audio/video systems.
See it's not a warranty. They aren't just going to give you the same cable if you break it. The idea is that if a format comes out and their current cable does not support it, they will upgrade your cable to one that will. At least I think that's what they are saying.
That being said, I think it's ridiculous in the first place. You're still paying an outrageously high price. We all know Monster's value doesn't match their price tag, but they are good quality cables. I think I'll still stick with TendonUSA cables though.
Monster accessories and power-conditioning products, has just announced that it will offer a new Cable for Life upgrade program on select upcoming Monster Advanced HDMI cables, including the new Monster Cable 1000HD. These cables will be shipping in mid September. If a cable, offered with the Cable For Life program, ever fails to support a component incorporating future generations of HDMI, Monster will replace the cable at no charge.
This is nothing unique. Impact Acoustics also carries a life time warranty on all of their cable products.
pzaur, post: 291577
(Clint, Gene - any chance of getting one of these systems reviewed?
That system looks like it would be hilariously bad to review. They give NO useful specs anywhere in their literature. They tell you the weight, the dimensions, and how some models have up to 56 drivers and are like 7 feet tall! (WOW! HOLY **** I WANT THEM NOW, MORE DRIVERS MUST MEAN A BETTER SPEAKER!) Seriously though, they look like some expensive white van speakers. They have “blue mood lighting” for crying out load! Give me a break.
Already display port is on the horizon…
Marketing to idiots. It's a BIG market.
westcott, post: 291430
My question is, “Who would buy an AV cable that they could not return if it did not work?”
I think the idea behind this marketing ploy is that if the cable doesn't work 10 years from now they'll replace it free of charge with one that will. Of course that implies that Monster will still be here…