“Let our rigorous testing and reviews be your guidelines to A/V equipment – not marketing slogans”
Facebook Youtube Twitter instagram pinterest

Mirror LCD TV - ad notam 30.0

by March 23, 2005
ad notam MIrror LCD TV

ad notam MIrror LCD TV

  • Product Name: 30.0 Mirror LCD TV
  • Manufacturer: ad notam
  • Performance Rating: StarStarStar
  • Value Rating: Star
  • Review Date: March 23, 2005 19:00
  • MSRP: $ 7000 (varies)

Display Type: TFT (thin film transistor) LCD

Monitor Size: 25" x 15" (29" diagonal)

Native Resolution: 1280 x 768 pixels
Picture Format: 16:9 HDTV
Viewing Angle: 176 degrees horizontal/vertical
Brightness: 450 cd2/m
Contrast Ratio: 400:1
Response Time: 22ms
Backlight Life: Estimated 30,000 hours

Supported Video Signals: NTSC, PAL, SECAM, RGB (VGA/SVGA/XGA/SXGA)

Video Inputs: S-video, composite, HD15 (VGA), SCART, Cable TV

Audio Outputs: 2.5mm stereo, banana jacks (L/R)
Remote Control: RF remote, 433MHz, 8 buttons

Case: Aluminum, Dibond 2
Magnetic Force of Mounting Magnets: 31.9 lbs
Warranty: 2 years
Power Consumption: 124W, 5400mA (typical)
Dimensions: 32.5" (W) x 20.5" (H) x 2.5" (D)
Weight: 28.6 lbs


  • Unlimited design flexibility
  • Seamless "LCD on glass" effect
  • Flexible mounting options
  • Advanced configuration options via OSD


  • Color and calibration off "out of the box"
  • RF remote has delayed response**
  • Slow pixel response time
  • Very little video processing - no 2:3 pulldown or jaggie reduction
  • No progressive component input**
  • Ridiculously overpriced


I had experienced my first "mirror LCD" television at the 2004 CEDIA show when I stopped by the Philips booth for a look at their new Ambilight models. If I had thought the very concept of an LCD television hidden behind front surface-reflecting mirror was fascinating, actually seeing the technology up close was even more impressive. As a product, these LCDs target the progressive consumer who wants to add either the convenience of an LCD TV in the bathroom or bedroom, or those wanting that "wow" factor of having a technology that is years ahead of mass-market adoption.
About the author:
author portrait

Clint Deboer was terminated from Audioholics for misconduct on April 4th, 2014. He no longer represents Audioholics in any fashion.

View full profile

Confused about what AV Gear to buy or how to set it up? Join our Exclusive Audioholics E-Book Membership Program!